Product Designer — decisions before pixels. I don’t design to decorate. I design to decide.
I’m Jesús Camargo, a Product Designer with a visual background, editorial discipline, and a human-centered mindset.
My work lives where branding meets product, and where systems start to feel like something people can trust.
I turn complexity into clarity: fewer screens, cleaner flows, understandable decisions.
Products shouldn’t feel like puzzles — they should feel inevitable.
Design is not the pixels - it’s the reason behind them.
I start with context: constraints, user reality, friction points, and the business logic behind each feature. Only then do I move into architecture, flow, and UI. I believe most SaaS products suffer not from “bad visuals” but from unclear decisions, overloaded interfaces, and teams that design by assumption instead of alignment. My approach is simple: less noise, more clarity. Less guessing, more structure. Less “nice screens”, more product that actually works.